As of 2015, annual revenues obtained from the food truck industry were over $1 billion. According to experts, the industry is on a 9.3% growth rate; therefore, if you have always wanted to venture into it, there has never been a better time than this to take the plunge. For you to start a successful food truck business you need to put a number of factors into consideration. These factors include:
This is basically a guide that will help you start off successfully. For you to come up with a concept you need to undertake plenty of research. You should research on the fast moving food in your area. You should also research on the equipment that you need for the work. If you found that coffee is fast moving in your area, one of the important equipment you need to have is storage space for water to brew coffee. Before you finalize on your concept, undertake a taste test and see how people respond to it.
When doing research on the food concept, also research on the best vehicle to go for. There are many types of vehicles that you can go for: You can use a van, used bus, or SUV. Your vehicle decision should be informed by your area of operation, food that you will be serving and your budget.
To give your business legitimacy you need to register it with the relevant legal bodies. Requirements vary from one state to the other; therefore, you should contact the small business administration and get information on the permits and licenses that you need to be in operation.
In addition to giving your business a serious look, registering your business also reduces your personal liability in the event problems with the truck come up. In addition to getting permits and licenses also ensure that you register your business with the internal revenue service (IRS) or any other relevant tax body.
Even if your business is small, it’s always recommended that you retain a local lawyer and accountant. The professionals come in handy in helping you handle the legal and financial aspects of the business.
Just like any other vehicle you need to get insurance for your food truck. When getting insurance remember that different companies charge different fees; therefore, you should research and find a reputable and affordable insurance provider. For peace of mind ensure that the policy you take covers the sensitive areas of the truck. These include: Equipment, food supplies, truck and any other items.
Getting the word out
For you to make sales and build a brand you need to market your business. Two of the most powerful channels that you can use are word of mouth and social media. When you serve great foods and maintain good relationships with your clients you will definitely get the word out about your business. Use social media to announce offers and any news about the business. Social medial platforms that you should use are Facebook, Twitter, Snapchat and any other that gives you success.